Effective Date: 8 September 2025
Last Updated: 7 September 2025
At Gospel Music Africa ("we," "us," "our," or "GMA"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you use our website, mobile applications, and related services (collectively, the "Services").
By accessing or using our Services, you agree to the terms of this Privacy Policy. If you do not agree with our practices, please do not use our Services.
1. Information We Collect
1.1 Personal Information
We may collect the following personal information:
Account Information:
- Name, username, and display name
- Email address and phone number
- Profile picture and biographical information
- Date of birth (for age verification)
- Country and region of residence
Artist Information (for verified artists):
- Professional name and stage name
- Record label affiliation
- Music genre and style preferences
- Social media profiles and website links
Communication Data:
- Messages sent through our platform
- Support ticket communications
- Newsletter subscriptions and preferences
- Survey responses and feedback
1.2 Automatically Collected Information
Usage Data:
- Pages visited and time spent on our platform
- Music played, downloaded, and shared
- Search queries and results clicked
- Device information and operating system
- IP address and approximate location
- Browser type and version
- Referral sources and exit pages
Technical Data:
- Cookies and similar tracking technologies
- Log files and server data
- Performance metrics and error reports
- Audio quality preferences and settings
1.3 Information from Third Parties
Social Media Integration:
- Information from connected social media accounts
- Public profile information (with your consent)
- Friend lists and social connections (if shared)
Payment Processors:
- Transaction data and payment confirmation
- Billing information (processed securely by third parties)
2. How We Use Your Information
2.1 Service Provision
- Create and manage your account
- Provide access to music streaming and downloads
- Process payments and transactions
- Deliver personalized content recommendations
- Enable artist-fan interactions and community features
2.2 Communication
- Send service-related notifications and updates
- Deliver newsletters and promotional content (with consent)
- Respond to inquiries and provide customer support
- Share important policy changes and announcements
2.3 Improvement and Analytics
- Analyze usage patterns and user preferences
- Improve our platform functionality and user experience
- Develop new features and services
- Conduct research and statistical analysis
2.4 Legal and Safety
- Comply with legal obligations and regulations
- Protect against fraud and unauthorized access
- Enforce our Terms of Service and community guidelines
- Respond to legal requests and court orders
3. Information Sharing and Disclosure
3.1 With Your Consent
We may share your information with third parties when you explicitly consent to such sharing.
3.2 Service Providers
We work with trusted third-party service providers who assist us in:
- Cloud hosting and data storage
- Payment processing and financial services
- Email delivery and communication services
- Analytics and performance monitoring
- Customer support and helpdesk services
These providers are contractually bound to protect your information and use it only for specified purposes.
3.3 Public Information
Certain information may be publicly displayed:
- Artist profiles and biographical information
- User-generated content (reviews, comments, playlists)
- Public social media interactions
- Community forum participation
3.4 Legal Requirements
We may disclose your information when required by law or to:
- Comply with legal processes and court orders
- Protect our rights, property, or safety
- Investigate potential violations of our terms
- Cooperate with law enforcement agencies
3.5 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction, with continued protection under this Privacy Policy.
4. Data Security
4.1 Security Measures
We implement industry-standard security measures:
- SSL/TLS encryption for data transmission
- Secure servers with access controls
- Regular security audits and assessments
- Employee training on data protection
- Multi-factor authentication for sensitive accounts
4.2 Data Retention
We retain your information only as long as necessary for:
- Providing our services to you
- Complying with legal obligations
- Resolving disputes and enforcing agreements
- Improving our services and user experience
4.3 Data Breach Response
In the unlikely event of a data breach, we will:
- Promptly assess and contain the incident
- Notify affected users within 72 hours
- Cooperate with relevant authorities
- Take corrective measures to prevent future breaches
5. Your Privacy Rights
5.1 Access and Control
You have the right to:
- Access your personal information
- Update or correct inaccurate data
- Delete your account and associated data
- Export your data in a portable format
- Opt-out of marketing communications
5.2 Cookie Management
You can control cookies through:
- Browser settings and preferences
- Our cookie consent manager
- Third-party opt-out tools
- Do Not Track browser settings
5.3 Location Data
You can control location sharing through:
- Device location settings
- App-specific permissions
- Account privacy preferences
6. International Data Transfers
As a platform serving users across Africa and globally, we may transfer your information to countries outside your residence. We ensure adequate protection through:
- Standard contractual clauses
- Adequacy decisions by regulatory authorities
- Certified data processing frameworks
- Explicit consent where required
7. Children's Privacy
Our Services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware of such collection, we will delete the information promptly.
For users aged 13-17, we require parental consent for certain features and communications.
8. Third-Party Services
Our platform may contain links to third-party websites, social media platforms, and services. This Privacy Policy does not apply to these external services. We encourage you to review their privacy policies before providing any information.
9. Advertising and Analytics
9.1 Advertising Partners
We work with advertising partners to display relevant ads. These partners may use cookies and similar technologies to:
- Show personalized advertisements
- Measure ad performance and effectiveness
- Provide interest-based advertising
9.2 Analytics Services
We use analytics services to understand user behavior and improve our platform. These services may collect:
- Usage statistics and trends
- Performance metrics
- User journey data
- Conversion tracking information
9.3 Opt-Out Options
You can opt-out of personalized advertising through:
- Our privacy settings
- Industry opt-out tools (NAI, DAA)
- Device advertising settings
- Browser privacy controls
10. Updates to This Policy
We may update this Privacy Policy periodically to reflect:
- Changes in our services and features
- Updates to applicable laws and regulations
- Improvements in our privacy practices
- Feedback from users and stakeholders
We will notify you of significant changes through:
- Email notifications to registered users
- Prominent notices on our platform
- Updated effective dates on this policy
11. Contact Information
For privacy-related questions, concerns, or requests:
Data Protection Officer
Email: hello@gospelmusic.africa
General Privacy Inquiries
Email: support@gospelmusic.africa
Postal Address:
Gospel Music Africa
HumChi Medias
Mulanje,Blantyre, Malawi
12. Jurisdiction and Governing Law
This Privacy Policy is governed by the laws of Malawi and applicable international data protection regulations, including GDPR where applicable.